Over 80% of individuals who shop online express apprehension when purchasing from unfamiliar platforms, according to buySAFE. Addressing these uncertainties effectively is crucial in cultivating customer trust. Here are some key aspects to consider:

Why it’s very important today!

As technology continues to advance rapidly and the internet becomes increasingly integrated into modern lifestyles, the world is shrinking into a global community. The prevalence of internet access is expanding worldwide, leading to a steady rise in the number of e-commerce consumers each year. Reports indicate that in 2020 alone, over two billion individuals made online purchases of goods and services. Furthermore, the proliferation of smartphones has contributed to this trend, with more than 60% of users accessing various online platforms through their mobile devices in the same year.

What should be done?

Trust is of paramount importance in the gemstone industry, affecting both sellers and customers profoundly. The following paragraphs highlight key considerations for both parties to address.

Some of the salient features for the sellers to describe are,

• Who am I?
• Why should the customers prefer me
•  Do I am offering the best
•  Do my items are ethically and sustainably
  sourced
•  Do I give any security to the clients
•  How the information should be handled
•  Who Verified my privacy policies

The sellers should provide a secure platform that can answer all the aforementioned concerns of the
customers. If he is successful to do so. He can grow his business.

Customers need to take care of the following points,

• Reach out to the seller if the information is not enough on his
  platform
• Use the secure ways of paying the money
•  Look into the reviews
•  Try to understand the portfolio of the company you are going
  to buy
•  Look for all the details before buying

In this way, both parties can go smoothly through the process
required to finalize a deal and create mutual trust.

Benefits of mutual trust

• Improves efficiency
•  Improves engagement and productivity
•  Enhances decision making
•  The probability of gains will be higher
•  This leads to a long-term relationship
•  Fast proceeding

At Afghan International Gems, we pride ourselves on being your ultimate destination for all things related to gemstones and minerals. Our mission is to address your every concern and enhance your gemstone experience, making your hobby not just enjoyable, but truly delightful.

We are dedicated to providing you with a platform where you can explore a wide array of uniquely cut, raw, and intricately designed gemstones. Our passion lies not only in offering exquisite gemstones but also in sharing our knowledge and expertise to inspire and educate individuals within the industry.